Wednesday, February 17, 2010
Best of 2009
The best thing 2009 gave me, as a photographer, was the understanding that I am unique. In a sea of photographers with their own uniqueness, mine matters. It sets me apart and will determine the unique and singularity of my business and art. I learned that I am not you. I learned that practices like comparing and premeditating do not improve my uniqueness. I learned the power of unplugging, clarity, praise, hard-work and forgiveness. 2009 presented opportunities that improved my confidence when something doesn't fit or feel right.
Whenever I am lucky enough to mentor another photographer who is building their clientele the best piece of advise I give is this- anything that matters requires a certain level of difficulty. A photographer's work is both incredibly rewarding and deeply personal and because of that, we can expect difficulties including; second guessing, friends who take advantage, thankless effort, perfectionist confusion, late nights, pricing crisis, identity issues, gear lust, feelings of inadequacy, etc. I have a file dedicated to emails entitled "Hard Questions". Questions like, "Where are all of the images? Didn't you take a lot more than this?" or "Why isn't your disc included in all of your packages?" Questions like these can seem intimidating but here is the fact- your client is not a photographer and it is your job to explain your approach, work and art. I decided long ago that sensitive as I may be, these are learning opportunities that help me define the work I do not only to my clients, but to myself.
2009 gifted me with incredible clients, wonderful growth, great client feedback, technical improvements and a better sense of who I am and where I want to be as a photographer. There are certain aspects of this work that I have no interest in and there are some tedious necessities that drain my creative juices but there are things about my work that make me feel like the luckiest woman alive and after all is said and done, I love what I do.
I welcome 2010 and all of its success, growth, clients, challenges, and learning. I have some really great things brewing in the office and I cannot wait to get the Spring/Summer portrait season going. Expect to see more photos, more thoughts and another year of my hard work!